Collection: Origin
OMARI is a prominent luxury fashion street wear founded in 2020 right after the COVID 19 pandemic by Stephen O. Grant his first store was an online retail store Omari Apparel selling exclusive high quality hoodies with a focus on building a brand that fueled his passion to create a luxury brand that stood for a cause and not just high fashion in vein that led to OMARI’s Motto “Wear What Makes A Difference”.
What Problems does OMARI Solves? OMARI aims to solve problems related to fashion such as sustainability concerns, labor issues, supply chain disruptions, and the rising cost of raw materials, OMARI also aims to tackle issues outside of fashion such as helping individuals with vision impairment & blindness who face numerous challenges related to daily life, mobility, accessibility, and social interaction. These challenges can impact their ability to perform routine tasks, navigate environments, participate in social activities, and maintain their independence. Additionally, visual impairment can have a significant impact on mental and emotional well-being.
OMARI Revolves around its eye-catching, flamboyant and Jamaican heritage, designs integrates quality materials, metallic gold signature emblem, a dedication to quality and craftsmanship. Also emphasizes liberating those with constraints leveraging centers of influence ,limited editions to further enhance prominence and value.
Embedded In luxury optics includes a golden encrusted lion, the letters OMARI in gold letters gold is the theme design represents sophistication, luxury, and elegance gold symbolizes wealth, success, and prosperity. The Brand is not just luxury fashion also known for philanthropic approach building a community. OMARI stands for (Official Members Association Rising Internationally).
OMARi is one of the rarest if not the most exclusive high fashion luxury street brand OMARi emergence started with an exceedingly rare limited edition with only 50 hoodies made worldwide wide then released a variation of 2 styles in 3 color waves making it only 250 pieces ever made total to date the first 250 buyers of these limited pieces will receive a special gift.
This Monogram represents the founders middle name with a golden encrusted lion mounted above name engraved in gold letters. The gold lion emblem often featured on hoodies, hats and a variety of products and accessories
OMARi Design Aesthetic: an eye-catching piece categorized by its Flamboyant, luxurious and Jamaican heritage name inscribed in gold letters with an illustration of a golden lion head for its symbolic logo an assimilation of classic and contemporary master piece.
OMARI aims to build a community giving back helping those who are visually impaired, blind or with other disabilities this is inspired by the founder who is also visually impaired. OMARi primarily consists of affluent individuals, and people who are centers of influence pillars in their community typically aged 20-50, who value luxury high fashion. OMARI targets millennials, particularly those between 25 and 35. OMARI’s marketing also leverages its philanthropic origins to connect with customers emotionally, building a strong brand loyalty, community and an autonomous self sustaining environment.
